The three-day Malaysia Property Expo (Mapex) held early this month in conjunction with the Home Ownership Campaign (HOC) 2019 saw 496 properties worth RM285 million booked.
The expo in Kuala Lumpur (KL) showcased around 20,000 homes at various price range, worth some RM12.5 billion, collectively.
Real Estate and Housing Developers’ Association Malaysia (Rehda) is targeting RM3 billion in sales during the six-month HOC campaign which ends 30 June 2019.
The most successful developer at the KL expo is believed to be Perbadanan PR1MA Malaysia (PR1MA), which sold some 250 houses worth about RM70 million in different locations, including in Sabah.
It is understood, PR1MA offered up to 30 per cent discounts to buyers. This included a 10 per cent rebate for those who could not secure a loan.
“They managed to entice buyers by offering additional 10 per cent rebate in the event that they are unable to secure a housing loan. Lets say you buy a house worth RM400,000, a 30 per cent discount means you would end up getting it for RM280,000 and you will easily be able to get a loan at that price,” said an industry source.
